Gareth Everson - Marketing Systems Expert

I build client attraction systems for service businesses who are busy focusing on delivery, not marketing

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15 Years of Systems Wisdom for £12.95
AI-Powered Marketing Services
Strategic Mentoring
15 Years of Systems Wisdom for £12.95

LEMONADE Plan

My bestselling book helps you to follow the eight essential process steps - in the right order - to generate leads consistently, run smoother sales meetings, automate follow-up, and turn happy clients into raving advocates.

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AI-Powered Marketing Services

HeyPip AI

HeyPip is your AI-powered marketing services team for a one-time £97 investment. Chat with Pippa, the AI agent, like you would with a friend on WhatsApp and publish landing pages, emails and social posts in minutes not months.

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Strategic Mentoring

Private Masterminds

I run high-trust mastermind groups for ambitious small business owners and agency leaders. We meet on monthly accountability calls or face-to-face meet-ups, with “quick question” support over WhatsApp between calls.

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Trusted by solo owners, agency leaders and systems-first businesses

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"It shows you, step-by-step, and as simply and efficiently as possible, HOW to implement the 8 fundamental business systems that lead to predictable profits. And in WHAT order."
— Peter Daly-Dickson
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"I've scribbled so many notes in the book that I'm now fizzing to implement even more of Gareth's golden nuggets. Even though I thought I knew this stuff, reading this has helped clarify further the importance of beginning with the end in mind."
— Allan Simmons
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"There are a LOT of moving parts to building a business and luckily these days your systems can handle a lot before you start to build a team. The Lemonade Plan walks you through each step."
— Susanna
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"So many great ideas, and organised in a practical system. I like the graphic models and the section questions helped me clarify what I was thinking."
— Amazon Customer
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"I liked this book for two reasons: first, it starts with the end in mind. Second, it doesn't dumb anything down. Gareth gives you a LOT to work on and think about, but only the things that matter."
— Rob Drummond
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"The E-Myth Revisited for the modern era. What really makes this book stand out for me is that it doesn't just tell you all the things you need to do - it gives you an order of priority."
— Katie Spreadbury

About Gareth

Marketing systems shouldn't be complex. They should help you scale trust, not just traffic.

I'm Gareth Everson. I've spent over 15 years helping service businesses and agencies stop the leaks in their sales and marketing. I'm the founder of the HeyPip AI Marketing Tool, I'm a podcast host and the author of the Amazon best‑seller 'LEMONADE Plan'. I'll help your business to build sales systems that attract and convert clients even when you're focused elsewhere.

Whether you're solo or scaling, I'll help you turn chaos into clarity.

Hire Gareth to speak at your event

Systems don't have to be boring. Just ask the audience.

I speak on international stages about marketing, sales and small business growth – with a focus on systems that scale trust, not just traffic. My goal? To make even the driest business topics unexpectedly fun, incredibly practical, and impossible to ignore.

Whether it's a keynote, panel, podcast, or private team session, I bring energy, humour and clarity to topics that usually get skipped.

Topics I cover:

  • Building marketing systems that scale your impact (without scaling your stress)
  • The LEMONADE Plan: predictable profits and rave reviews for service businesses
  • Systemising AI: how to put automation to work without losing the human touch
  • Stop winging it: strategic content that brings better-fit leads
  • How to get more endorsements (reviews, referrals, repeat sales) without begging
Enquire about availability

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